Grab a Slice of the Pre-Loved Pie

We create and service branded trade-in platforms for leading DIY, Appliance and Furniture retailers enabling customers to trade pre-loved products for store credit.

- Slash customer acquisition costs
- Outshine competitors
- Convert loyal customers

Book a call
Celebrate Your Brand
Enterprise Ready
Circular Model

"Returnal not only enables customers to trade-in easily. They handle every step of the product journey, from logistics, to refurb and resale.

This allows Downtown to focus on welcoming happy customers who are ready to buy."

Jake Margiotta

Returnal - CEO

A Story of Untapped Opportunity

Every neglected product represents a chance to build customer loyalty

The Forgotten Drill

A power drill forgotten in a shed outside Manchester represents an opportunity to connect with a customer and create a lasting relationship.

The Waiting Sofa

A sofa listed and relisted on eBay, waiting for a home could become a loyalty-building interaction and revenue opportunity for your brand.

The Lonely Coffee Machine

A coffee machine longing to energise a family once more can be transformed into a customer connection point and revenue opportunity.

Offer Trade-in

People sell second hand products every single day.
Make that process quick, easy, and rewarding so customers keep shopping with you.
Platform
Avg Time to List
Avg Time to Sell
Avg Time to Payment
Avg Total Time
90 Seconds
Instant
7 Days
7 Days
5 Minutes
21 Days
5-12 Days
26+ Days
15 Minutes
10+ Days
3-7 Days
13+ Days

Offer
Trade-in

People sell second hand products every single day.

Make that process quick, easy and rewarding and customers will keep shopping with you.
Time to List
90 Seconds
Time to Sell
Instant
Time to Payment
7 Days
Total Time
7 Days
Time to List
5 Minutes
Time to Sell
3 Weeks
Time to
Payment
5-12 Days
Total Time
26+ Days
Time to List
15 Minutes
Time to Sell
10+ Days
Time to
Payment
3-7 Days
Total Time
13+ Days

The Journey

From customer acquisition to sustainable impact. Without affecting your supply chain operation

What Your Customer Does

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Finds a quick and simple way to get value from products they want to upgrade
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Avoids the bin and the familiar pain of peer-to-peer marketplaces
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Ignores your competitors' marketing efforts
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Comes direct to you, their second home, again and again

What We Do

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Configure solutions to meet your priorities and ease your pain
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We handle the product from start to finish:
assessment, logistics, refurbishment & redistribution
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Return net resale proceeds to you to cut acquisition costs
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Track customer spending for transparent ROI and increase CLTV

The Product Journey

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Stays out of landfill and stays out of your supply chain
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Re-used at its maximum value
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Brings joy to another home
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Engages your next audience with aspirational products at pre-loved prices

What's Required from You

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Issue a voucher and welcome the customer back
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Build trust and connection
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Achieve your mission to bring comfort and style to every home
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Double down on what works with confidence

We Solve These Critical Pain Points for Enterprise Retailers

Turn marketing blind spots into clear opportunities

Fragmented Customer Journeys...

Replace fragmented omnichannel campaigns and unclear returns with measurable, predictable loyalty metrics.

High Customer Acquisition Cost...

Transform high costs and low visibility into transparent, cost-effective customer acquisition that pays for itself.

Poor Customer Retention...

Build trust and loyalty by solving your customers pain points when they need you the most.

Building the Business Case

See what this could mean for your business with our custom ROI calculator.
ROI Calculator

Company Details

Projected Results

New CAC

£0.00

CAC Saving

0%

Additional Annual Revenue

£0

Return on Investment

0x


New customers achievable with current budget

Without Returnal

0

With Returnal

0

Our Simple 3 Step Process

A mobile fone showing the congratulations page of Returnal's proprietary trade-in software. It shows the message congratulations after a user has submitted their item for trade-in.

Do you sell great products but give up control of their resale, losing customers and value to other marketplaces?

Making the sustainable choice the convenient choice for your customers is a huge revenue opportunity.

Leveraging the trust you’ve built with your brand to build meaningful connections is a challenge the leading retailers of tomorrow are tackling.

With a simple mechanism to re-engage the customer, you become the obvious choice when they look to upgrade.

You need the right partner to deliver a tailored software solution that resonates with your customers and is geared towards your business priorities.

Get my brand's free prototype

“I find pre-loved to be a great way to afford brands that I love. Knowing I can trade-in also helps me justify the spend and by the time I look to upgrade, I’ll likely be able to afford new.”

Get my brand's free prototype
A smiling female student in a rust coloured cardigan, with long hair, sat on a pre-loved sofa. There is a plant behind her and two pictures hanging on the wall.

Strategic investment in circular models is needed now to turn this into a competitive advantage.

The global second hand goods market is worth north of £250Bn.

Sales of pre-loved is set to overtake new in fast fashion by 2029, with other markets following.


A iPad showing the collection drop off page of Returnal's proprietary trade-in software for a DIY retailer.

DIY Retailer
Use Case

Drive in-store footfall, increase customer lifetime value while minimising collection costs.

Read more
an iPad showing the buy back estimator screen of Returnal's proprietary trade-in software designed for a furniture retailer.

Furniture Retailer
Use Case

Customer retention, brand advocacy & Improved online conversion & marketing ROI.

Read more
An iPad showing the main landing page of Returnal's proprietary trade-in software. Designed for a department store.

Department Store
Use Case

Reducing Customer Acquisition Costs & Gaining Market Share.

Read more

Increase revenue from circular models

Your tech team are up to their neck.

They don’t have the capacity to build a solution. Returnal’s plug and play Trade-in software is your secret weapon.

Fully branded, configured to meet your priorities, and no R&D budget needed.

Responsible procurement & supply chain resilience

You can edge towards incremental gains by engaging suppliers.

But there’s no greater value than procuring products already in domestic circulation.
It’s responsible, reliable, and isn’t impacted by issues outside of your control. (Think instability in the Middle East & blocked shipping lanes!)

Solve your customers problems with Return’s Trade-In software & see their lifetime value soar.

Get buy in from senior leaders

We get it, you’re a good person - you care about the planet (so do we).

But getting buy-in from senior leaders to step outside business as usual can be tough.
Returnal’s trade-in software is the place where the priorities of Sustainability, Commercial, Marketing & Logistics departments converge.

We help you address Scope 3 emissions, diversify revenue streams, and delight customers. A compelling business case.

What the Market Tells Us

of users prefer Returnals solution to leading marketplaces eBay, Facebook and Vinted.

The average customer spends 215% more than the value of the credit they’ve earned.

of retailers revenue is expected to come from Gen Z customers by 2028 who buy second hand as a first choice.

Recognised by Industry Experts

Convert Products into Customer Loyalty

Even those bought elsewhere. How many lifelong customers do you want?
Book a call
Join leading retailers already transforming their customer acquisition strategy

Across the next 3-5 years all leading brands will reclaim ownership of their secondary markets and leverage its unlimited power to build trust and loyalty.

The Sustainable Development Goals logo. A light blue logo of the words "Sustainable Development Goals."

"To compound matters, Increased scrutiny and stringent legislation across the EU will lead to non compliance resulting in increased operating costs, reputational damage, reduced investor confidence, and even significant fines."

Abbie Morris - Compare Ethics

The IKEA logo.A Blue rectangle with a yellow oval in the centre and the work IKEA in capital letters in blue.

While you wait, rival brands will win the battle for the audiences you need.

"Through buyback we hope to make circular consumptions mainstream, making it easier for customers to acquire, care for and pass on products in circular ways."

Peter Jelkeby - Chief Sustainability Officer IKEA

The British Retail Consortium logo. A large BRC in purple and white.

"Industry leaders emphasise that brands must act now - not wait for consumer demand or policy pressures. As legislation and consumer expectations evolve, those leading the change will be the ones who thrive."
British Retail Consortium - 2024

Get my brand's free prototype
The cover of a childrens book showing a young boy smiling at a cartoon bin with big cartoon eyes.

Nurturing the next generation.

We've put our creative talents to use.

Request a free copy of our children's book Bin Man, explaining the concept of sustainability to Key Stage 1 children.

Grab my copy